direct mail advertising

基本解釋

Companies, which account for 80% or more of revenue from letters at postal firms, have slashed direct-mail advertising budgets and embraced substitution as a way to reduce costs.
一般來說，郵遞業(yè)收入中超過80%來自公司企業(yè)的信件投遞業(yè)務(wù)，而這些大主顧現(xiàn)在卻不得不大幅減少自身的廣告郵件預(yù)算并大量使用電子郵件以降低公司的運營成本。
Last , this article summarize the current direct-mail advertising ( free deliver magazine )inherent questions, and puts forward some proposals and the opinions to its media development.
最后，本文還總結(jié)當(dāng)前免費直投雜志存在的一些問題，并對其媒體發(fā)展提出一些建議和意見。

Advertising and direct mail received new eye-catching polish.
FORBES: J.C. Penney: Change Leadership Can Pull It Through